Now accepting beta applications

Start with privacy. Scale with commerce.

GDPR-native analytics for every EU website. No consent banners. No cookie popups. Real data from day one.

Works for any EU website — SaaS, content, e-commerce, or NGO. Privacy-compliant by default.

app.qusto.io — Revenue Overview
Revenue (90d)
Orders
Avg. Order Value
Top Channel
Funnel completion

Privacy isn't a feature — it's the foundation

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EU-hosted data

All data processed and stored in EU infrastructure. No transatlantic transfers, no US sub-processors with access to raw events.

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No tracking cookies

Zero cookies placed on your visitors' browsers. No consent banner, no GDPR Article 6 risk. Your analytics work even when visitors decline tracking.

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Hashed identifiers

Customer tokens are hashed at the edge before ingestion. No PII enters Qusto's systems — there is nothing to breach, subpoena, or accidentally expose.

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Open source core

The analytics engine is AGPL-3.0 open source. Audit it, fork it, self-host it.

E-commerce analytics is broken

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You're flying blind

Cookie consent banners block 30–50% of analytics events. When customers decline tracking — and most do — standard analytics tools lose those journeys entirely. You're optimising on a fraction of your actual revenue data.

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Regulatory scrutiny is intensifying

EU and global regulators are tightening rules on analytics, cookies, and cross-border data flows — from GDPR enforcement to the Digital Omnibus and ePrivacy reforms. Cookie-based stacks create ongoing compliance exposure. Qusto is built for privacy-by-design from the ground up, so you measure with confidence instead of chasing policy exceptions.

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Your tools don't talk

Revenue in one tool, funnel drop-offs in another, attribution in a third. Most analytics stacks cost €1,600+ per month combined. Qusto is one platform: revenue, attribution, funnels, and product analytics in a single dashboard.

Everything in one platform

Cookieless tracking, AI search visibility, and Shopify-native funnels — privacy-native analytics that scales from any EU website to full commerce.

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SKU-Level Revenue Intelligence

Every order captured at the transaction level: order ID, SKU list, AOV, LTV, cart abandonment value. No sampling, no aggregation gaps. See which products drive revenue, which funnels convert, and where money is being lost — not an estimate built on consented traffic.

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Multi-Touch Attribution

First-touch, last-touch, linear, time-decay, and position-based models applied to your actual orders — not just page views. One platform replaces the €1,600/month attribution stacks most growing stores are running. Switch models in one click to see how credit redistributes across channels.

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Cookieless Tracking

No tracking cookies. No consent banner required. GDPR Art. 89 compliant by architecture: customer identifiers are hashed before any data leaves your server. Your analytics work at full accuracy whether visitors accept cookies or not — because there are no cookies to accept.

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AI Search Visibility

See how much traffic and revenue arrive from ChatGPT, Perplexity, and Claude. Qusto ties AI referrals to orders, AOV, and funnel completion — not just referrer detection. (Growth plan and above)

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Shopify-Native Funnels & LTV

Visualise drop-off from first visit to purchase, recover abandoned carts, and track customer lifetime value by channel — built for Shopify merchants who need revenue intelligence, not pageview counts. (Growth plan and above)

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Product Analytics

SKU-level conversion rates, inventory impact signals, and cross-sell patterns across your full catalogue. Know which products drive first purchases and which build lifetime value.

Shape the product from day one

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    Full plan access, at no cost during beta

    All features included in your tier — from cookieless analytics and GDPR compliance to cart abandonment, AI search attribution, and advanced funnels. Beta participants receive early-adopter pricing when Qusto launches commercially.

  • 💬

    Direct line to the team

    Access to a private Slack channel with the Qusto team. Report bugs, request features, and get timely responses from the people building the product.

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    Influence the roadmap

    Timely calls to review upcoming features. Beta participants vote on priority order before each sprint.

  • Early access to new releases

    Beta participants receive new features ahead of general availability, giving you time to explore and provide feedback before each release reaches the broader market.

Apply for Beta Access

We're onboarding a limited number of stores in this cohort. Tell us about your store and we'll send your invite token within 48 hours.

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Application received!

We'll review your application and send your invite token to your email within 48 hours. Keep an eye on your inbox.

By applying you agree to our Privacy Policy. We never share your details with third parties.

Frequently Asked Questions

How does the beta invite token work? +

After your application is approved we'll email you a single-use invite token. Enter it on the registration page to create your account — you'll start on the Core plan with a 30-day Growth trial. Tokens are valid for 7 days.

Do I need a cookie consent banner? +

In most cases, no. Qusto uses no tracking cookies and hashes visitor identifiers before ingestion — so there is nothing for visitors to consent to. That means full analytics coverage without the 30–50% data loss typical of banner-based tools. Qusto is architected for EU privacy-by-design requirements, including alignment with the EU Digital Omnibus direction for aggregated analytics.

Is Qusto GDPR compliant? +

Yes — by architecture, not checkbox compliance. Qusto stores no PII, processes all data inside the EU, and uses no third-party trackers. A Data Processing Agreement (DPA) is available on request. You remain the data controller; Qusto acts as your processor under GDPR Art. 28.

Which platforms and site types do you support? +

Qusto works for any EU website — SaaS, content, e-commerce, or NGO. Native integrations are available for Shopify and WooCommerce; Magento and custom headless stacks are supported via our event API. During beta we work closely with each participant to get the integration right.

What plans are included during beta? +

Beta participants receive full access to their tier — Core (traffic analytics), Growth (revenue, funnels, cart recovery, AI search visibility), or Professional (multi-touch attribution and LTV). All features in your tier are included at no cost during beta, with early-adopter pricing locked in at commercial launch.

What happens to my data if I stop using Qusto? +

Your data is yours. Export everything in CSV or JSON at any time from Settings. On cancellation, data is retained for 30 days then permanently deleted. You can request immediate erasure via our compliance workflow.

Is there an open source version? +

Yes. Qusto Community Edition (CE) is AGPL-3.0 on GitHub — self-host traffic analytics for free. Qusto Enterprise Edition adds revenue intelligence, attribution, funnels, and commerce features on top of the open source core. Core plan users run on CE; Growth and Professional unlock EE capabilities.

See your real revenue — not an estimate.

Join the beta. Full plan access included — and early-adopter pricing when we launch. Under 30 minutes to your first live order data.

Apply for Beta Access →