Get started
Install Qusto →
One snippet in your site head — or the Shopify app. Then verify data is flowing.
Verify your install →
Confirm the tag is live and visitors appear in the dashboard.
Qusto for Shopify →
Connect during the beta — no snippet-pasting, order webhooks handle the rest.
Public API & MCP →
Core+ REST API and MCP for assistants — auth, endpoints, rate limits, privacy boundary.
Role guides
For store operators →
A practical guide for merchants who want to understand what sells — how to read your dashboard, follow the buyer journey, and spot where checkout loses momentum.
For DPOs & privacy leads →
A structured reference for privacy and compliance teams — how Qusto is built, where responsibility ends, and what to verify before you approve it for your store.
Compare
Qusto vs Google Analytics →
Consent gaps, orders placed inside AI agents, e-commerce depth, and running Qusto alongside GA4 without a full migration.
Store-native vs general-purpose →
Why a second traffic layer is not the same as store analytics when you already run GA4.
Best privacy analytics for Shopify (EU) →
Qusto, Plausible, Rybbit, Fathom and Vantevo side by side for an EU store — and the one number only store-native reconciliation gives you.
Qusto vs Rybbit →
Breadth and self-hosting versus store-native measurement run for you in Europe. An honest fit guide.