Estimate the gap between traffic and orders
When a consent banner is up, a meaningful share of visitors decline or ignore tracking. Those visits never register a session, so any orders behind them have no matched journey — the fog between traffic and revenue that costs you clarity on what actually sells.
Give a few rough figures and this calculator estimates how much of your store may sit in that gap. It's a model, not your numbers: nothing here is measuring your store. For your real, per-order figure you'd need Qusto installed — but an estimate is a useful place to start.
Estimate only. Nothing below is your store's actual measurement. It's an illustrative model built on the assumptions shown in the fine print.
Enter your annual online revenue to get an estimate.